ME+EM
mERCER STREET
Responsibility:
-Worked alongside the creative director to conceptualise the design of the store through the architecture, color + material paletteS and finishes
-defined the creative strategy to enhance the brand’s visual identity, customeR experience and product sales
-SPACE PLANNING AND VISUAL MERCHANDISING ZONING
-drawing reviews
-materials, FF&E, decor + artwork procurement, coordination and management
-third party vendors procurement, coordination and management
-custom fixtures and visual merchandisinG tools design and development
-coordinated the design development process and communication between the creative and design teams, from concept to technical drawings and 3D renderings
Project Location:
MERCER STREET, New york city
